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Millieu en duurzaamheid
Joost is an Oceanpreneur. Working as a professional scuba diver, Joost became a passionate advocate for ocean conservation. Seeing the coral reefs deteriorate and numerous fish species decline rapidly, he felt a deep calling to take action.
This journey led him to find his passion in using business as a tool for good and to the creation of the Gyre company, that creates smart design solutions for a more sustainable planet.
Joost is a lawyer by training (Amsterdam University and UC Berkeley law); he worked in corporate law at reputable firms such as Clifford Chance, Hughes Hubbard & Reed and Sullivan & Cromwell. But as his heart wasn’t in it, he ‘escaped the law’ to pursue his dream to be an actor.
After working 12 years on stage and film in New York, London and LA, his passion to make a difference for our oceans got the better of him. This is how GYRE was born: to end plastic bag waste around the world to save our ocean from the epidemic plastic pollution she faces today.
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